NINDYA SARASWATI, S.E., M.B.A.
UNIVERSITAS ISLAM BANDUNG
| NIK | D210914 |
|---|---|
| NIDN/NIDK | 0425099303 |
| Jabatan Struktural | - |
| Jabatan Fungsional | ASISTEN AHLI |
| Fakultas | Ekonomi dan Bisnis |
| Program Studi | Manajemen |
| nindya.saraswati@unisba.ac.id |
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Skor SINTA v3 Keseluruhan39
Skor SINTA v3 3 Tahun44
Skor Afiliasi v3 Keseluruhan39
Skor Afiliasi v3 3 Tahun-
1. Penelitian
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1 THE EFFECT FEARS OF MISSING OUT (FOMO) ON BEHAVIOUR OF WOMEN MUSLIMS CONSUMER ON COSMETICS PRODUCT Fokus : SOSIAL HUMANIORA, EKONOMI DAN PENDIDIKAN Skema : PENELITIAN DOSEN PEMULA Pimpinan : REZI MUHAMAD TAUFIK PERMANA Tahun Pengajuan : 2022 - 2023 Tahun Implementasi : 2023
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2. Pengabdian
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(data tidak ditemukan)
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3. Publikasi
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3.1. Schoolar
1 Analyzing the Absence of Contract Suppliers in Supplier Relationship Management: Perspective from Practitioner: Study on PT. Aseli Dagadu Djokdja Jurnal : Universitas Gadjah Mada, 2015 Penulis : N Saraswati 2 ANALYSIS OF PT. YOGYAKARTA INTERMEDIA PERS COMPETITIVE STRATEGY IN FACING THE DIGITAL TRANSFORMATION Jurnal : Universitas Gadjah Mada, 2018 Penulis : N Saraswati 3 Sustainability Marketing Mix on Purchase Decision through Consumer's Green Attitude as The Moderating Variable Jurnal : International Journal of Economics, Business, and Accounting Research …, 2022 Penulis : N Saraswati, A Wirayudha 4 The Effect Fears of Missing Out (Fomo) on Women Muslims Consumer Jurnal : MIMBAR: Jurnal Sosial dan Pembangunan, 337-343, 2023 Penulis : RMT Permana, ET Gumelar, N Saraswati 5 Global Halal Industry Outlook: Current Issues and Development | Chapter 1 Jurnal : Technologies and Trends in the Halal Industry 1, 5-21, 2023 Penulis : AH Nu'man, HD Mulyaningsih, N Saraswati, AW Rachmawati, ... 6 Relationship between Islamic Social Finance and Sustainable Development Goals: A Conceptual Framework Jurnal : KnE Social Sciences 5th Social and Humaniora Research Symposium (5th SoRes …, 2023 Penulis : HK Notolegowo, IF Alamsyah, N Saraswati, BA Jalil, ... 7 Pengaruh Celebrity Endorser dan Citra Merek terhadap Keputusan Pembelian pada Kosmetik Skincare Merek Azarine Jurnal : Bandung Conference Series Business and Management 3 (2), 2023 Penulis : K Febriyanti, R Tresnati, N Saraswati 8 Pengaruh Advertising, Brand Ambassador dan Product Bundling terhadap Purchase Decision pada Produk Scarlett Whitening Jurnal : Bandung Conference Series Business and Management 3 (2), 2023 Penulis : AF Rahmat, DA Harahap, N Saraswati 9 Pengaruh Electronic Word of Mouth (e-WOM) terhadap Purchase Intention yang Dimoderasi Kualitas Produk (Studi pada Konsumen Kalamula Kedai Kopitiam Kota Bandung di Sosial Media … Jurnal : Penulis : A Shaqilla, HD Mulyaningsih, N Saraswati 10 Pengaruh Social Media Marketing dan Marketing Campaign WIB (Waktu Indonesia Belanja) terhadap Keputusan Pembelian di Marketplace Tokopedia Jurnal : Bandung Conference Series: Business and Management 4 (1), 1-9, 2024 Penulis : NF Hidayat, MMA Rohandi, N Saraswati 11 Competency-based Training Analysis in Increasing Self-efficacy and Self-confidence Indonesian Migrant Workers in South Korea (Study on Workers of Fishery and Marine Sector) Jurnal : 6th Social and Humaniora Research Symposium: Ethical Governance, KnE Social …, 2024 Penulis : S Suwarsi, AR Assyofa, N Saraswati, N Anasty 12 BRAND IMAGE MODERATION ON IMPULSIVE BUYING BEHAVIOR: EXPLORING THE ROLE OF SOCIAL MEDIA ADVERTISING AND PRODUCT BUNDLING IN COFFEE SHOP Jurnal : Jurnal Manajemen dan Bisnis Performa 21 (1), 71-79, 2024 Penulis : N Saraswati, Y Pratika 13 Technological Provision on Employee Green Behavior: Implementation on Technology-based Start-up Company in Indonesia Jurnal : The International Halal Science and Technology Conference 2023 (IHSATEC), 70, 2024 Penulis : AR Assyofa, N Saraswati, MI Santosa 14 Pengaruh Social Media Marketing dan Marketing Campaign WIB (Waktu Indonesia Belanja) Terhadap Keputusan Pembelian di Marketplace Tokopedia (Survey Pada Mahasiswa di Jawa Barat) Jurnal : Bandung Conference Series: Business and Management 4 (1), 2024 Penulis : NF Hidayat, MMA Rohandi, N Saraswati 15 Pengaruh Brand Ambassador Stray Kids dan Interaksi Sosial di Instagram terhadap Keputusan Pembelian Produk Skincare Nacific Indonesia Jurnal : Bandung Conference Series: Business and Management 4 (1), 2024 Penulis : N Najla, MMA Rohandi, N Saraswati 16 Analisis Pengaruh Brand Image, Brand Awareness dan Brand Trust terhadap Purchase Decision Smartphone Merek Oppo di Kecamatan Majalaya Jurnal : Bandung Conference Series: Business and Management 4 (1), 113-119, 2024 Penulis : MF Januar, DA Harahap, N Saraswati -
3.2. Scopus
1 Global Halal Industry Outlook: Current Issues and Development Jurnal Q : 0 Pencipta : Harits Nuâm -
3.3. WoS (Web of Science)
(data tidak ditemukan)
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3.4. Buku
(data tidak ditemukan)
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3.5. Garuda
1 SUSTAINABILITY MARKETING MIX ON PURCHASE DECISION THROUGH CONSUMERâÂÂS GREEN ATTITUDE AS THE MODERATING VARIABLE Penerbit : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta), 2022 2 The Effect Fears of Missing Out (Fomo) on Women Muslims Consumer Penerbit : UPT Publikasi Ilmiah (Universitas Islam Bandung), 2023
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4. Matakuliah - Dosen Mengajar TA 2024/2025
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4.1. Semester Ganjil
1 MEO513 - Man. Pemasaran Syariah SKS : 2 Prodi : Manajemen Kelas : C 2 MEO513 - Man. Pemasaran Syariah SKS : 2 Prodi : Manajemen Kelas : D 3 MEC712 - Man. Stratejik SKS : 3 Prodi : Manajemen Kelas : C 4 MED741 - Pemasaran Jasa SKS : 3 Prodi : Manajemen Kelas : A 5 MEH772 - Lab. Man. Pemasaran SKS : 1 Prodi : Manajemen Kelas : A -
4.2. Semester Genap
1 MBK617 - Kewirausahaan SKS : 2 Prodi : Manajemen Kelas : B 2 MBK617 - Kewirausahaan SKS : 2 Prodi : Manajemen Kelas : D 3 MEK614 - Studi Kelayakan Bisnis SKS : 3 Prodi : Manajemen Kelas : C 4 MEM612 - Metode Penelitian Bisnis SKS : 3 Prodi : Manajemen Kelas : C 5 MEM612 - Metode Penelitian Bisnis SKS : 3 Prodi : Manajemen Kelas : D